fb tracking pixel MINI Brand Manager- Warrington

MINI Brand Manager- Warrington

  • Warrington
  • Full-Time
  • Competitive

About the role: MINI Brand Manager- Warrington


Are you ready to take the wheel and steer an iconic brand into a new era? MINI is on the brink of a transformative journey with the launch of its Agency Model in March 2025, and we’re inviting you to be part of it! Join Halliwell Jones (Warrington) Ltd, where a state-of-the-art facility meets an unparalleled opportunity to champion a brand defined by passion, precision, and an unwavering commitment to customer loyalty. Lead the charge, elevate the MINI experience, and help shape the future of automotive excellence with us

What we can offer you


  • 22 days holiday plus bank holidays AND your birthday off!
  • We endeavour to look after our staff by operating an Employee Car Scheme. The scheme is dependent on production and availability of cars which comply with the Scheme rules
  • Family run business and friendly culture
  • Specialist training with BMW UK
  • BMW accreditation
  • Ongoing development and achievable career path
  • State of the art facility and working environment
  • Life Assurance Scheme

Your Responsibilities


  • Targets: Achieve New and Used car sales targets, meeting all MINI standards.
  • Sales Team Management: Lead and support a talented team of sales professionals through training, coaching, and mentoring to exceed objectives.
  • Customer Relationship Management: Build strong relationships with customers, delivering an exceptional buying experience and fostering loyalty.
  • Lead Generation: Oversee lead generation efforts and track initiatives for continuous improvement.
  • Sales Process Optimisation: Continuously enhance the sales process to maximise both efficiency and customer satisfaction.
  • Product Knowledge: Stay informed on all MINI product details, effectively communicating value to customers.
  • Inventory Management: Balance inventory to meet customer demand while avoiding excess stock.
  • Customer Feedback: Gather and analyse feedback to improve the customer journey.
  • Price and Incentive Management: Develop competitive pricing and incentive strategies.
  • Compliance and Regulations: Ensure all sales activities adhere to legal and regulatory requirements, including financial and FCA regulations.
  • Team Motivation: Cultivate a positive, high-performance culture within the sales team, setting clear targets and recognising achievements monthly.

What we're looking for


About You

We’re seeking a dynamic, customer-focused leader with a passion for MINI and proven experience in automotive sales management. Your strengths include team leadership, relationship building, and a data-driven approach to optimizing sales and customer experience.

Why Join Us?

At Halliwell Jones, you’ll have the chance to make a tangible impact on an iconic brand during a pivotal moment in its evolution. With MINI’s upcoming Agency Model, the future of automotive sales is transforming—be a part of it! Plus, enjoy competitive compensation, a supportive work environment, and opportunities for professional growth.

Ready to drive your career forward? Apply today!

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